When it comes to marketing, it’s often tempting to want to carry out your strategies in secret. But before you throw on your black cloak and retreat to the wilderness, consider this: the world is full of marketing professionals in the same situation. How about letting your guard down and swapping ideas?
LinkedIn groups provide a great venue for marketing experts to brainstorm new strategies. Starting discussions does more than help your group-mates – it also earns you valuable feedback. Ask questions, share content and advice. A marketing strategy vetted by multiple people is more likely to succeed than one conceived completely on one’s own. Sometimes when you have been using the same methods for a while, it’s easy to become mired in the same errors, or overlook worthwhile possibilities. Seeking an outside perspective can help you overcome this.
Sharing is mutually beneficial, so don’t fret too much about joining in the conversation on social media. Go ahead, make a few friends. And if, during this friend making process, you should somehow manage to slip in a link to your own website, that’s all the better.
Another bonus to these discussions is building content. By participating in group discussions, you can identify the most commonly asked questions and use thi to build website and/or blog content. It's a great wait to gain influence and provide helpful advice for potential or existing clients.
Some Marketing and Film discussions:
Film and TV Professionals
Social Media Marketing
Marketing, PR and Sales Innovators
Not for you? Use the keyword search at the top of the homepage to find the group(s) you're interested in.